KNOTTY OAR
MARINA
From pumping gas at 14 years old to becoming a Team Lead at Knotty Oar Marina, a family-owned business, I’ve developed a deep understanding of the operations and management that drive a successful marina. My journey has allowed me to master the ins and outs of rental operations while growing into a leadership role where I’m able to make a direct impact on both the customer experience and business performance.
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Team Leadership: Developed and implemented procedures for teams of 2–12, ensuring efficient delegation of tasks and consistent delivery of top-quality results.
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Rental Operations & Revenue Growth: Managed the pontoon rental platform, including inventory, orders, and customer interactions, while enhancing the rental system and customer experience. These efforts contributed to revenues exceeding $201,000 in 2024.
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Content Creation & Brand Development: Designed and executed promotional content for events and merchandise, increasing brand visibility and audience engagement.
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Vendor Collaboration: Partnered with vendors like Camp David to design and produce seasonal apparel collections, ensuring alignment with brand identity and customer preferences.
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Training & Documentation: Created comprehensive employee handbooks, rental training walkthrough videos, and detailed procedure sheets to streamline onboarding and ensure operational consistency.
POSITION
Team Lead
WHERE
Prior Lake, MN
WHEN
May 2020- September 2024